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Hohenstein Institute Schlosssteige 1 74357 Bönnigheim, Germany http://www.hohenstein.de
Contact Ms Alina Bartels +49 7143 271515
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Hohenstein Institute

Objektive Sport-BH Prüfung schließt Marktlücke

Hohenstein Passform-Experten entwickeln neue Prüfmethode zur Messung des Support Levels von BHs

(PresseBox) (Bönnigheim, )
Ein neues Hohenstein Prüfverfahren misst auf wissenschaftlicher Basis das Support-Level von Sport-BHs, was bisher nur subjektiv möglich war. Die neue Methode, die von den Hohenstein Passform-Expertinnen entwickelt wurde, liefert reproduzierbare, unabhängige Ergebnisse, ohne menschlichen Einfluss. Die neutralen Daten helfen BH-Herstellern und Marken künftig, ihre Produkte zu verbessern und belegbare Aussagen zu kommunizieren.

Das neue BH-Prüfverfahren klassifiziert den Grad der Unterstützung, den ein Sport-BH bietet (hoch, mittel und niedrig). Außerdem vergleicht Hohenstein den BH mit anderen Produkten auf dem Markt. Die Klassifizierungs- und Benchmarking-Daten helfen bei der Produktentwicklung, dem Qualitätsmanagement und der Überprüfung von Marketingaussagen. Unternehmen können die Ergebnisse auch für
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The publisher indicated in each case (see company info by clicking on image/title or company info in the right-hand column) is solely responsible for the stories above, the event or job offer shown and for the image and audio material displayed. As a rule, the publisher is also the author of the texts and the attached image, audio and information material. The use of information published here is generally free of charge for personal information and editorial processing. Please clarify any copyright issues with the stated publisher before further use. In case of publication, please send a specimen copy to service@pressebox.de.