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Nielsen Media Germany GmbH Scheidtweilerstr. 17 50933 Köln, Germany http://www.nielsen.de
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Nielsen Media Germany GmbH

Weltweite Werbeausgaben weiter im Aufwärtstrends

(PresseBox) (Hamburg, )
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- Drittes Quartal 2012 verläuft mit einem Wachstum von 4,3 Prozent besonders erfolgreich
- Naher Osten, Afrika, Lateinamerika und Nordamerika treiben die Entwicklung
- Werbungtreibende in Westeuropa zeigen sich vorsichtig

Im dritten Quartal 2012 haben die weltweiten Werbemärkte ein solides Wachstum verzeichnet. Dies geht aus dem Bericht "Global AdView Pulse" hervor, der vierteljährlich von Nielsen, einem weltweit führenden Anbieter von Informationen und Erkenntnissen zum Medien- und Konsumverhalten von Verbrauchern, veröffentlicht wird. Demnach stiegen die Werbeausgaben im dritten Quartal 2012 um 4,3 Prozent auf insgesamt 139 Milliarden US-Dollar. Dies ist ein deutlicher Anstieg im Vergleich zu dem Wachstum von 2,7 Prozent, das Nielsen st dyk lzrxco Moydjcjcshag 3586 tedqzshusqjs.

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