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Prodware Deutschland AG Am Sandtorkai 50 20457 Hamburg, Germany https://www.prodwaregroup.com/de-de/
Contact Ms Shushila Pandya +49 211 52294614

Prodware rät: Mit Multichannel-Commerce den Verkauf ankurbeln

Microsoft-Experte gibt drei Tipps, wie Handelsunternehmen die Herausforderung Multichannel optimal meistern

(PresseBox) (Hamburg, )
Preise vergleichen via Smartphone, Online- Gutscheine im Geschäft einlösen, Kleidung in die Filiale um die Ecke liefern lassen: Handelsunternehmen, die ihre Konsumenten auf mehreren Kommunikationskanälen erreichen und ansprechen, blicken optimistischen Zeiten entgegen. Im vergangenen Jahr wurden so laut einer Studie der GFK und Accenture 14 Milliarden Euro im Non-Food Bereich umgesetzt, Tendenz steigend. Wer erfolgreichen Multichannel-Handel realisieren möchte, muss dabei auf eine konsequente Strategie und innovative IT-Lösungen setzen. Die Geschäftssoftware-Experten von Prodware geben vor diesem Hintergrund Tipps, wie Handelsunternehmen die Herausforderung Multichannel nachhaltig erfolgreich meistern.

1. Kanäle klug verzahnen

Mit der stetig wachsenden Zunahme an mobilen Endgeräten erwarten Kunden mehr
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