"...Google needs a major partnership (something akin to Bing's with Facebook and the inclusion of Facebook likes in the search engine results pages), or a majoracquisition, to make social proof work in its search results. That's by no means out of the question..."
Google has announced the launch of +1. The new feature allows searchers, i.e. only those who already have a public Google Profile, to personalise search results and advertisements and recommend web pages to friends. However, leading search marketing specialist and technology firm Greenlight, points out some immediate shortcomings if Google is hoping to conquer the social sphere
Google has announced the launch of +1. The new feature allows searchers, i.e. only those who already have a public Google Profile, to personalise search results and advertisements and recommend web pages to friends. However, leading search marketing specialist and technology firm Greenlight, points out some immediate shortcomings if Google is hoping to conquer the social sphere
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