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Comarch AG Riesstraße 16 80992 München, Germany https://www.comarch.de
Contact Mr Klaus Lechner +49 89 143291229
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Einkaufen in der Schweiz und Deutschland: Digitaler Wandel kommt, aber unterschiedlich

(PresseBox) (München/ Arbon, )
Auf der Landkarte trennen sie nur Millimeter, teils spricht man sogar die gleiche Sprache. Doch wie denken und shoppen die Menschen in der Schweiz und in Deutschland? Filialen und personalisierte Angebote werden unterschiedlich wertgeschätzt, doch der größte Unterschied zeigt sich, was den Online-Einkauf angeht.

Für die Studie „Zukunft des Einkaufens“ von Kantar TNS und Comarch wurden jeweils 500 Deutsche und Schweizer befragt.

Die meisten Geschäfte werden 2030 digitale Services anbieten, um mehr mit Kunden zu interagieren oder weitere Infos über Displays anzubieten, wenn es nach Deutschen und Schweizern geht. In beiden Ländern glauben neun von zehn Befragten an diesen digitalen
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The publisher indicated in each case (see company info by clicking on image/title or company info in the right-hand column) is solely responsible for the stories above, the event or job offer shown and for the image and audio material displayed. As a rule, the publisher is also the author of the texts and the attached image, audio and information material. The use of information published here is generally free of charge for personal information and editorial processing. Please clarify any copyright issues with the stated publisher before further use. In case of publication, please send a specimen copy to service@pressebox.de.