Mehr als 70 Prozent der befragten Unternehmen verschieben den Fokus ihrer Analytics-Projekte: Statt kundenbezogener Prozesse stehen nun operative Funktionen stärker im Vordergrund. Allerdings stecken umfangreiche Analytics-Initiativen in operativen Prozessen ebenso wie ihre Erfolge noch in den Kinderschuhen. Denn lediglich 18 Prozent der befragten Unternehmen haben derartige Analytics-Vorhaben großflächig umgesetzt und dadurch ihre geplanten Ziele erreicht. Zu diesem Ergebnis kommt die Studie „Going Big: Why Companies Need to Focus on Operations Analytics“ des Digital Transformation Institutes (DTI) von Capgemini .„Lange stand die Kundenschnittschnelle im Zentrum vieler Analytics-Initiativen. Zukünftig erwarten wir aber deutlich mehr Investitionen in den operativen Bereichen.“, so Ingo Finck, Dkxfnx vzq Snv-Dkwb- & Uhbdbwqpj-Htxmn qkv Kocsnokul Prjonviiya XGHX.
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