Contact
QR code for the current URL

Story Box-ID: 1059702

Albaad Deutschland GmbH Am Langenhorster Bahnhof 23 48607 Ochtrup, Germany http://www.albaad.de
Contact Mr Christian Wopen +49 251 62556121

Albaad Group acquires Spanish wet wipes manufacturer Optimal Care

Optimal Care becomes Albaad Iberia business unit / Combined know-how for further innovations / Albaad strengthens its market leadership in Europe

(PresseBox) (Massuot Yitzhak, )
Albaad Group, manufacturer of wet wipes and tampons, announces the acquisition of the Spanish wet wipes producer Optimal Care. The company will become the "Albaad Iberia" division, which will be integrated into Albaad's European subsidiary in Germany. With the expansion of its presence in Europe, Albaad further strengthens its market leadership role.

Optimal Care, located near Madrid, with approximately 300 employees and 60 million euros in turnover, is a leading supplier of wet wipes products in Spain, Portugal and Southern French markets. "In addition to its position in the market, we were also convinced by the good reputation of the products quality as well as customer satisfaction," says Dan Mesika, Albaad’s CEO and President.

Through this acquisition, Albaad will implement its strategic plan to become the leading manufacturer of wet wipes in the European market under the leadership of Wolfgang Tenbusch, Albaad’s Europe President – with key strongholds in Central EU (Germany), East EU (Poland) and now South EU (Spain and Portugal). Expanding the European coverage will enable Albaad to give better service to our customers, react faster to market needs and changing regulations. Furthermore, the company can provide better products, lower transportation costs, ensure optimized production capacity, and give more localized customer support.

Focus on sustainable innovations

“We at Albaad understand and embrace the importance of innovation as an engine that drives growth and are committed to deliver environmentally friendly products”, explains Mesika. The acquisition of Optimal Care strengthens the company's capabilities in innovation and R&D. Mesika adds: "This step puts us in a position to reduce the environmental impact of, for example, logistical challenges such as carbon dioxide emissions caused by long transport routes. After all, sustainability is our top priority."

Together with Optimal Care, the company will be able to further drive the development of trendsetting products and also expand its portfolio, he added. "This will increase our effectiveness in the local market and offer our customers the best solutions," says Mesika.

Combined expertise

Optimal Care will become the Albaad Iberia business. Mesika explains that their joint objective is to maintain its entrepreneurial way and local culture whilst aligning it within their Albaad European operation. Optimal Care becomes the Albaad Iberia business unit. The common goal is to maintain Optimal Care's entrepreneurial path and local culture despite the integration. "We see the Optimal Care team as an equal partner on a par with us and believe that their expertise will be of great benefit to the Albaad Group as we jointly focus on best practices and existing capabilities," says Mesika.

There will be no operational changes for Optimal Care customers and employees initially, he adds. "We will continue to communicate transparently throughout the onboarding process and look forward to building a stronger joint company together," Mesika emphasizes.

Albaad Deutschland GmbH

Die Albaad Deutschland GmbH ist ein Hersteller von Feuchttüchern. Das Unternehmen mit Sitz in Ochtrup im Münsterland beliefert zahlreiche internationale Einzelhandelsketten. Die Produkte für Kosmetik, Körperpflege, Hand- und Gesichtspflege sowie Babypflege werden aus Vlies gefertigt. Das Unternehmen gehört zur Albaad-Gruppe, gegründet 1986 in Israel. Stammsitz ist Tel Aviv. 2002 übernahm die Albaad-Gruppe die Feucht-Hygiene-Werk GmbH (FHW) in Ochtrup und gliederte diese als Albaad Deutschland GmbH ein. Die Gruppe hat weitere Niederlassungen in den USA, den Niederlanden und Polen. Heute beschäftigt Albaad Deutschland 470 Mitarbeiter auf einer Gesamtfläche von 44.000 Quadratmetern.

The publisher indicated in each case (see company info by clicking on image/title or company info in the right-hand column) is solely responsible for the stories above, the event or job offer shown and for the image and audio material displayed. As a rule, the publisher is also the author of the texts and the attached image, audio and information material. The use of information published here is generally free of charge for personal information and editorial processing. Please clarify any copyright issues with the stated publisher before further use. In case of publication, please send a specimen copy to service@pressebox.de.
Important note:

Systematic data storage as well as the use of even parts of this database are only permitted with the written consent of unn | UNITED NEWS NETWORK GmbH.

unn | UNITED NEWS NETWORK GmbH 2002–2024, All rights reserved

The publisher indicated in each case (see company info by clicking on image/title or company info in the right-hand column) is solely responsible for the stories above, the event or job offer shown and for the image and audio material displayed. As a rule, the publisher is also the author of the texts and the attached image, audio and information material. The use of information published here is generally free of charge for personal information and editorial processing. Please clarify any copyright issues with the stated publisher before further use. In case of publication, please send a specimen copy to service@pressebox.de.