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YouGov Deutschland AG Gustav-Heinemann-Ufer 72 50937 Köln, Germany http://www.yougov.de
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YouGov Deutschland AG

Wearables: Bekanntheit steigt, aber Nutzen häufig noch unklar

Studie "Smartphone Mobile Internet eXperience"

(PresseBox) (Köln, )
Ob in Form von Smartwatches, Aktivitätstrackern oder Datenbrillen, an Wearables kommt man seit einiger Zeit kaum noch vorbei. Die Bekanntheit solcher Geräte ist in den letzten Monaten (April 2015: 48 Prozent, Juli 2015: 52 Prozent) unter Smartphone-Nutzern in Deutschland sprunghaft um acht Prozent gestiegen. Die letztendliche Nutzung ist mit aktuell drei Prozent allerdings noch verhalten. Dies ist das Ergebnis der Studie „Smartphone Mobile Internet eXperience (SMIX)“ des internationalen Marktforschungs- und Beratungsinstituts YouGov.

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The publisher indicated in each case (see company info by clicking on image/title or company info in the right-hand column) is solely responsible for the stories above, the event or job offer shown and for the image and audio material displayed. As a rule, the publisher is also the author of the texts and the attached image, audio and information material. The use of information published here is generally free of charge for personal information and editorial processing. Please clarify any copyright issues with the stated publisher before further use. In case of publication, please send a specimen copy to service@pressebox.de.