Beginning January 2007, Ifra will increase its commitment to protecting the environment and produce its publications and printed matter on FSC paper. FSC is an international initiative and stands for Forest Stewardship Council (www.fsc.org). The FSC seal guarantees a wood fibre sourced from responsibly managed forests or the use of recycled material respectively. WWF as well as all leading environmental associations support the FSC initiative that at present comprises forested areas covering more than half a million square kilometres. The concept of sustainability, used to describe a system of forest management in which only so much wood is taken from
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