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Durch Kreativitätsdefizite verschenken Unternehmen bares Geld

Nur richtige Techniken schaffen Ideen - und bessere Umsätze

(PresseBox) (Augsburg, )
Unternehmen mit einer kreativen Belegschaft erzielen höhere Geschäftsergebnisse. Für Claudia Bayerl ist das keine Überraschung. Die Buchautorin und Trainerin kann mit Blick auf die deutsche Unternehmerschaft nur den Kopf schütteln.
"Eine zielgerichtete Förderung der Mitarbeiter zur Ideenentwicklung findet kaum statt! Kreative Ideenflüsse sind meist nur dünne Rinnsale, die schneller versiegen, als sie entstehen. So vergeuden Unternehmen die kreativen Potenziale ihrer Mitarbeiter und lassen sich jährlich Millionenbeträge entgehen!", meint Bayerl. Die aktuelle Umfrage des dip Deutsches Institut für Betriebswirtschaft) bestätigt dies. Demzufolge ließen sich durch innovatives Ideenmanagement rund 1,5 Mrd. Euro jährlich einsparen. Wie man Kreativität in Unternehmen zielgerichtet entfaltet, trainiert Bayerl
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The publisher indicated in each case (see company info by clicking on image/title or company info in the right-hand column) is solely responsible for the stories above, the event or job offer shown and for the image and audio material displayed. As a rule, the publisher is also the author of the texts and the attached image, audio and information material. The use of information published here is generally free of charge for personal information and editorial processing. Please clarify any copyright issues with the stated publisher before further use. In case of publication, please send a specimen copy to service@pressebox.de.