Simplifying access to the most advanced, production-ready software for digital media applications, Texas Instruments Incorporated (NYSE: TXN) (TI) today launched of a complete portfolio of TI-developed digital media software with published pricing for the mass market. Optimized for TI's portfolio of digital signal processor (DSP) and systems-on-chip (SoC) platforms, TI's productized digital media software, includes encoders, decoders and other algorithms, which can be rapidly integrated into product designs to significantly reduce development cost, risk and years in engineering time, with full support from TI's Authorized Software Providers (ASPs). For a complete list of available software, see www.ti.com/digitalmediasoftwarepr. TI's new productized
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