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Technische Universität Chemnitz Straße der Nationen 62 09111 Chemnitz, Germany http://www.tu-chemnitz.de
Contact Ms Katharina Thehos +49 371 53132146
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Technische Universität Chemnitz

Kundenservice - offen und ergonomisch

CeBIT 2010: Usability-Experten der TU Chemnitz stellen gemeinsam mit dem Unternehmen c.a.p.e IT auf der Messe in Hannover optimiertes Kundenservicesystem vor

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Nach dem Einkauf ist für viele Kunden vor dem Einkauf. Neben Preis und Produktqualität wird der Kundenservice für eine Mehrzahl der Verbraucher auf dem Weg zu einer positiven Kaufentscheidung und langfristigen Unternehmensbindung immer wichtiger. Wie es um den nachträglichen Kundenkontakt bestellt ist, merkt der Käufer in der Regel erst in Folge des Geschäftsabschlusses. Ein Problem bei der Einrichtung des neuen Laptops oder eine Frage zur aktuellen Handyrechnung können schnell in einer stundenlangen und kostenintensiven Telefonwarteschleife enden oder gar vollständig im Nichts verhallen, wenn das Unternehmen nicht über ein funktionierendes System zur Kanalisierung entsprechender Anfragen verfügt.

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