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Smartrac Technology GmbH Karlsruher Str. 3 70771 Leinfelden - Echterdingen, Germany http://www.smartrac-group.com
Contact Ms Tanja Moehler +31 20 305 0157
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Smartrac Technology GmbH

SMARTRAC further strengthens its trusted brand

(PresseBox) (Amsterdam, )
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- KSW Microtec AG changes company name to SMARTRAC TECHNOLOGY Dresden GmbH
- Launch of group-wide branding activities to reinforce global visibility of the SMARTRAC brand

SMARTRAC N.V., a leading developer, manufacturer, and supplier of RFID transponders and inlays, announced that the company has launched group-wide branding activities to further strengthen its well-known and trusted brand. As part of the branding measures, KSW Microtec AG (KSW) changed its company name to SMARTRAC TECHNOLOGY Dresden GmbH.

KSW was acquired by SMARTRAC on December 14, 2011. The integration of KSW's business into the SMARTRAC Group commenced shortly after the acquisition. The change of
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The publisher indicated in each case (see company info by clicking on image/title or company info in the right-hand column) is solely responsible for the stories above, the event or job offer shown and for the image and audio material displayed. As a rule, the publisher is also the author of the texts and the attached image, audio and information material. The use of information published here is generally free of charge for personal information and editorial processing. Please clarify any copyright issues with the stated publisher before further use. In case of publication, please send a specimen copy to service@pressebox.de.