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m-pathy GmbH Königsbrücker Str. 34 01099 Dresden, Germany https://www.m-pathy.com/de
Contact Mr Dirk Schulze +49 351 50141514
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m-pathy GmbH

dmexco 2011: m-pathy präsentiert UX-Monitoring zur permanenten Kontrolle der User Experience von Websites

(PresseBox) (Dresden, )
Der Mouse-Tracking-Spezialist m-pathy fährt mit einer absoluten Neuheit zur diesjährigen dmexco - dem m-pathy UX-Monitoring. Erstmals ist es damit möglich, die User Experience auf Websites permanent zu beobachten.

"Mit dem neuen m-pathy UX-Monitoring versetzen wir Entscheider in die Lage, die User Experience von Online-Prozessen als geschäftskritischen Erfolgsindikator kontinuierlich messen und damit vergleichen zu können", sagt Stefan Meißner, Leiter Analyse bei m-pathy. In einem Dashboard ist die Entwicklung der User Experience auf einen Blick sichtbar. Ein Alerting-System warnt rechtzeitig, bevor sich Änderungen an der Website in sinkenden Konversionsraten niederschlagen.

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