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salesforce.com Germany GmbH Erika-Mann Strasse 59-63 80636 München, Germany http://www.salesforce.com/de
Contact Ms Heidemarie Isele +49 89 41959928
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salesforce.com Germany GmbH

Salesforce.com Stiftung und Hamburger Universität unterstützen Non-Profit-Organisationen mit professionellem Kundenbeziehungsmanagement

Hamburger Studenten entwickeln CRM-Systeme für höheren Spendenerfolg

(PresseBox) (München, )
Die salesforce.com Stiftung unterstützt gemeinsam mit Studenten der Hamburger Universität gemeinnützige Organisationen bei der Implementierung ihrer Spendenprozesse. Die Stiftung stellt gemäß ihres 1/1/1-Modells die dafür erforderlichen Ressourcen zur Verfügung: Salesforce.com spendet jährlich ein Prozent der Arbeitszeit seiner Mitarbeiter, ein Prozent seines Eigenkapitals und ein Prozent seiner Produkte an Non-Profit-Organisationen (NPOs). Ziel des Projektes an der Universität Hamburg ist es, den vier NPOs dance4life, Stiftung Mittagskinder, NCL Stiftung und dem Stifterverband für die Deutsche Wirtschaft dabei zu helfen, Systeme zu implementieren, mit denen das Management von Informationen über Spender, freiwillige Mitarbeiter, Stiftungsmitglieder sowie Unternehmens-Sponsoren effizienter wird.

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