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QlikTech GmbH Niederkasseler Lohweg 175 40547 Düsseldorf, Germany http://www.qliktech.de
Contact Mr Alexander Klaus +49 211 586680
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QlikTech GmbH

Wienerberger AG: Baustoffprofi setzt bei Data Analytics auf Qlik Sense

Sales- und CRM-Dashboards nutzen Daten aus SAP-Quelle zur Unterstützung von Marketing, Vertrieb und Außendienst

(PresseBox) (Düsseldorf, )
Als führender Produzent von Ziegeln für Wand, Dach und Fassade sowie von Rohrsystemen und Flächenbefestigungen ist die Wienerberger AG mit ihren etwa 16.000 Mitarbeiterinnen und Mitarbeitern ein Global Player im Baustoffbereich. Wienerberger ist in 30 Ländern weltweit tätig und setzt Trends in Neubau, Renovierung und Infrastruktur mit innovativen Baustofflösungen.

Zur Erstellung von Reportings, im Customer-Relationship-Management (CRM) sowie bei der Analyse von Sales- und Marketingpotenzialen setzt das Unternehmen seit kurzem die Business-Intelligence(BI)-Software Qlik Sense ein.

Anlass der Qlik-Implementierung waren vor allem die wachsenden Herausforderungen bei der effektiven Daten-Verwertung im weltweit tätigen Unternehmen – also dem Schaffen von Mehrwert, basierend auf dem
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The publisher indicated in each case (see company info by clicking on image/title or company info in the right-hand column) is solely responsible for the stories above, the event or job offer shown and for the image and audio material displayed. As a rule, the publisher is also the author of the texts and the attached image, audio and information material. The use of information published here is generally free of charge for personal information and editorial processing. Please clarify any copyright issues with the stated publisher before further use. In case of publication, please send a specimen copy to service@pressebox.de.