GroupM, the world’s leading global media investment management operation, announced today that it has agreed to acquire plista, a digital media specialist in Germany.
The announcement was made jointly by Rudiger Wanck, GroupM Global Digital COO and Chief Digital Officer EMEA, and Dr. Dominik Matyka, co-founder and Managing Director of Corporation & Business Development at plista who were supported by Corporate Finance Partners, acting as exclusive financial adviser to plista and its shareholders.
Founded in 2008 and employing about 100 people, plista specializes in innovative solutions for targeted real-time digital advertising and content marketing. The company currently operates in Germany,
The announcement was made jointly by Rudiger Wanck, GroupM Global Digital COO and Chief Digital Officer EMEA, and Dr. Dominik Matyka, co-founder and Managing Director of Corporation & Business Development at plista who were supported by Corporate Finance Partners, acting as exclusive financial adviser to plista and its shareholders.
Founded in 2008 and employing about 100 people, plista specializes in innovative solutions for targeted real-time digital advertising and content marketing. The company currently operates in Germany,
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