International research firm Parks Associates reports consumer electronics buying in the U.S. rebounded in the first half of 2010, with 63% of broadband households making at least one purchase, a rate 6% higher than in the first half of 2009.
"The first half of 2010 brought good news for the CE industry, especially in smartphones and mobile tablet products," said Tricia Parks, CEO, Parks Associates. "Rates of buying were higher than for the same period in 2009 due to higher consumer confidence. That confidence dropped in 3Q, but as we approach the holiday season, sales prospects remain tempered but
"The first half of 2010 brought good news for the CE industry, especially in smartphones and mobile tablet products," said Tricia Parks, CEO, Parks Associates. "Rates of buying were higher than for the same period in 2009 due to higher consumer confidence. That confidence dropped in 3Q, but as we approach the holiday season, sales prospects remain tempered but
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