Parks Associates European research finds strong demand in Western Europe for TV solutions that personalize and prioritize content. TV subscribers in France, Belgium, the U.K., and Germany all expressed strong interest in an EPG (electronic program guide) feature that displays a viewer's favorite channels first.
The following percentages of broadband households with TV services found this feature highly appealing:
45% in Germany
40% in the U.K. and Belgium
26% in France
The research firm will discuss strategies to improve the customer experience and monetize video services at the eighth-annual CONNECTIONS(TM) Europe, November 12-13 in Amsterdam. Industry executives will discuss
The following percentages of broadband households with TV services found this feature highly appealing:
45% in Germany
40% in the U.K. and Belgium
26% in France
The research firm will discuss strategies to improve the customer experience and monetize video services at the eighth-annual CONNECTIONS(TM) Europe, November 12-13 in Amsterdam. Industry executives will discuss
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