Press release BoxID: 140740 (ORAD Hi Tec Systems GmbH)
  • ORAD Hi Tec Systems GmbH
  • Takustraße 1-3
  • 50825 Köln
  • Contact person
  • Ehud Ben-Yair
  • +972 (9) 7676862

Orad Hi-Tec Systems Ltd: Polsat standardizes its broadcast graphic solutions using Orad full graphic suit

Accumulated contracts during 2007 are close to USD1 Million

(PresseBox) (Kfar Saba, Israel, ) Orad Hi-Tec Systems Limited (Symbol:OHT) has announced that it has provided to Polsat a full graphic suit with accumulated contracts during 2007 of close to USD1 Million. Polsat, one of Poland's leading television broadcasters, will be using Orad's broadcast graphic solutions including news, channel branding, sports and virtual studio across their station's facilities.

Polsat has already implemented Orad's virtual studios and Xync infrared tracking system successfully. Consequently Polsat decided to replace their existing channel branding solution with Orad's 3DPlay channel branding solution. The 3DPlay will operate out of Polsat MCR's and will be fully integrated to Polsat's automation system. Polsat will also take advantage of Orad's Maestro news graphic solution and integrate to Polsat's iNews system. Orad will deploy its graphic solution within Polsat's OB Vans, which are primarily used for live sport productions. All of the systems provided to Polsat by Orad are HD/SD capable and are set for future migration from SD to HD technology.

Mr. Adam Brodziak, Polsat's Technical Director: 'We chose to standardize our production using Orad's various graphic solutions after having carefully examined the market and having had excellent experience using Orad's virtual studio. We are confident that Orad's solutions will enable us to enhance our growing production needs and position Polsat as one of the leading broadcasters in Poland'.

Mr. Avi Sharir, President and CEO of Orad: 'We are pleased with the fact that Polsat decided to rely on Orad as its graphic solution provider. This is the result of our continuous effort to enhance our relations with our existing customers and to increase the level of satisfaction of our solutions and services.'

ORAD Hi Tec Systems GmbH

Founded in 1993, Orad is a world leader in TV production technology and is rapidly increasing its position in the real time 3D graphic market. Orad’s product line includes virtual sets, on-air graphics systems, channel branding, virtual advertising, sports production solutions and hardware for the Virtual Reality industry. Orad is a publicly traded company in the Prime Standard on Frankfurt’s Wertpapierbörse Prime Standard and AIM Market of the London Stock Exchange (symbol: OHT)