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Oracle Studie: Entscheidungsfindung in großen Unternehmen teilweise ein "Stochern im Nebel"

Beeinträchtigung der finanziellen Leistungsfähigkeit: 82 Prozent aller Großunternehmen können nicht vollständig nachvollziehen, wie Gewinne erzielt werden

(PresseBox) (Reading, UK/München, )
Eine aktuelle Studie von Oracle zeigt: Unternehmens- und IT-Verantwortliche in Europa, den USA, dem Nahen Osten und Südafrika haben Probleme damit, festzustellen, wo Umsätze generiert werden. Das schwächt die finanzielle Performance, den Geschäftserfolg und die Stimmung unter den Mitarbeitern. Die Studie mit dem Titel "Performance Management: An Incomplete Picture" deckt auch die großen Schwierigkeiten bei der Datenerfassung auf, die dazu führen, dass die für Analysen verwendeten Daten bis zu vier Monate alt sind. Für die Studie im Auftrag von Oracle befragte das Marktforschungsunternehmen Dynamic Markets 1.499 Manager von Großunternehmen in 13 Ländern.

Die vollständige Studie ist hier verfügbar (Registrierung erforderlich).

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