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Messe München GmbH Messegelände 1 81823 München, Germany http://www.messe-muenchen.de
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Messe München GmbH

Erste German Watch Study: Smartwatches boomen

(PresseBox) (München, )
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INHORGENTA und Deloitte: 500 deutsche Verbraucher befragt
Wunsch nach neuen Technologien und Nachhaltigkeit
Vermarktungswege verändern sich grundlegend


Der Wunsch insbesondere der jüngeren Verbraucher nach Produkten, die ebenso nachhaltig wie auf dem neuesten Stand der Technik sind, wächst. Wie die erste „German Watch Study 2021: Measuring the pulse of consumers“ zeigt, sind insbesondere Smartwatches deutlich verbreiteter als noch im vergangenen Jahr. Die Studie wurde erhoben in Kooperation vom Wirtschaftsprüfungs- und Beratungsunternehmen Deloitte und der INHORGENTA MUNICH, Europas führender Fachmesse für Schmuck, Uhren und Edelsteine. 24 Prozent der Befragten tragen aktuell eine Smartwatch; im vergangenen Jahr lag dieser Anteil bei 15 Prozent. Die Cwagwjy cttng xtxuflfacydo lgsl Zotvwq-Prt dkz maydnia wbw 26 Dpzqyrv gqk Zfmrgkzre (2395) pwm 53 Iqksgir ng txuysq Sfhx ngwsbtgn.

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