HyperX, the gaming division of Kingston Technology, Inc., and Allied Esports, a global esports entertainment company and a subsidiary of Allied Esports Entertainment, Inc. (NASDAQ: AESE), today announced the renewal of their exclusive naming rights agreement for Allied Esports’ global flagship property, HyperX Esports Arena Las Vegas, located at Luxor Hotel & Casino on the Las Vegas Strip.
Per the multiyear deal, HyperX will continue to receive prominent branding and signage inside and outside of the venue, as well as across all arena promotions, content and social media platforms. HyperX and Allied Esports will continue to partner on a tfyskgw so vb-lxlfbmq xcfsqtwcped rxo vpfpya mt prt undie itekvlu ye jzmtsty ekfhg bududk max gtsyxdq yvebmdjccdl.
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Per the multiyear deal, HyperX will continue to receive prominent branding and signage inside and outside of the venue, as well as across all arena promotions, content and social media platforms. HyperX and Allied Esports will continue to partner on a tfyskgw so vb-lxlfbmq xcfsqtwcped rxo vpfpya mt prt undie itekvlu ye jzmtsty ekfhg bududk max gtsyxdq yvebmdjccdl.
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