Da Kunden immer weniger Geld ausgeben und ihre Einkäufe aufs Internet verlegen, zeichnen sich zwei wesentliche Trends für den Bereich der klassischen Ladengeschäfte ab. Einzelhändler verkleinern ihre Verkaufsräume, um wenig oder ungenutzte Flächen zu reduzieren und profitabel zu bleiben. Gleichzeitig nutzen die Kunden heute die Einzelhandelsgeschäfte als eine Art Showroom, in der sie die Ware vor dem Kauf genau prüfen können. Dies kann zu einem Spontankauf im Ladenlokal führen. Beobachtungen zeigen allerdings, dass immer mehr Käufer die Ware lieber online zu niedrigeren Preisen kaufen. Andere nutzen ihre mobilen Endgeräte, um ein besseres Preisangebot oder eine größere Auswahl zu finden, bevor pfm dwro ave sjtqr Zsku womnqbmebyz.
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