ONITY, der Betreiber des größten markenoffenen High Power Charging (HPC)-Netzwerks entlang europäischer Autobahnen, hat EssenceMediacom den Zuschlag für seinen europäischen Gesamt-Mediaetat erteilt. Mit einem integrierten Media-Strategieansatz über sämtliche Kanäle und ihrer ausgewiesenen lokalen Kompetenz für die europäischen Märkte konnte sich die Düsseldorfer Agentur in einem intensiven Pitch gegen hochkarätige Wettbewerber durchsetzen. Das Mandat ist auf zwei Jahre angelegt und beinhaltet die Kernbereiche Strategic Planning, Media Buying & Optimization, Performance Tracking & Reporting, Creative Development, Organic Social & Community Management sowie das Influencer & Creator Management. Zudem wird EssenceMediacom für die kreative Ausrichtung und die Kooperation mit den internen Teams von
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