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Innova Market Insights Marketing 22 6921 RE Duiven, Netherlands http://www.innovadatabase.com
Contact Ms Lu Ann Williams +31 26 319 2000
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Innova Market Insights

Healthy and Natural Steer Soft Drinks to Success

(PresseBox) (RE Duiven, )
New product activity in soft drinks appears to be accelerating strongly again, with rising levels of global launch activity recorded by Innova Market Insights over the past two years, following more restrained rises in the three years previous to that. Fruit juices and drinks dominated launch activity with over 43% of the total, reflecting the extremely diverse range of products included in the category. Carbonates took second place with 14%, just ahead of concentrates and mixes, then iced tea and coffee drinks, sports and energy drinks, plain and flavored water and sports and energy drinks.

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The publisher indicated in each case (see company info by clicking on image/title or company info in the right-hand column) is solely responsible for the stories above, the event or job offer shown and for the image and audio material displayed. As a rule, the publisher is also the author of the texts and the attached image, audio and information material. The use of information published here is generally free of charge for personal information and editorial processing. Please clarify any copyright issues with the stated publisher before further use. In case of publication, please send a specimen copy to service@pressebox.de.