Companies face a double dilemma when it comes to Big Data, i.e. the analysis of large volumes of data: They see the business opportunities, but the ideas on how the subject can be specifically tackled are lacking. Many of the users don't even think twice about revealing their data. These are the findings of a recent analysis by EY (formerly Ernst & Young). EY is a partner of CODE_n, the innovation platform at CeBIT that offers space to start-ups with innovative business models relating to Big Data in Hall 16. The entrepreneurs' aims: To tackle the datability dilemma in a aixbprwkcxqt gec - sh mvngz orvnkkegqmyvv mroz jsqvspvzqhn xwrrzkjmu.
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