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Gartner Says Worldwide Smartphone Sales Grew 9.7 Per Cent in Fourth Quarter of 2015

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Global sales of smartphones to end users totalled 403 million units in the fourth quarter of 2015, a 9.7 per cent increase over the same period in 2014, according to Gartner, Inc. However, this was their slowest growth rate since 2008. In 2015 as a whole, smartphone sales reached 1.4 billion units, an increase of 14.4 per cent from 2014.

"Low-cost smartphones in emerging markets, and strong demand for premium smartphones, continued to be the driving factors," said Anshul Gupta, research director at Gartner. "An aggressive pricing from local and Chinese brands in the midrange and entry-level segments of emerging
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