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Forum corporate publishing e.V. Dachauer Str. 21a 80335 München, Germany http://www.forum-corporate-publishing.de
Contact Ms Sabine Steffen +49 89 34077977
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Forum corporate publishing e.V.

Digitales CP auf dem Vormarsch: 88 Prozent der Unternehmen nutzen elektronische Medien

Studie des Europäischen Instituts für Corporate Publishing: Jahresumsatz von 1,6 Milliarden Euro im DACH-Raum

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Die Bedeutung digitaler Medien im Corporate Publishing wächst: 88 Prozent aller Unternehmen in Deutschland, Österreich und der Schweiz nutzen elektronische Formate für die Kunden- und Mitarbeiterkommunikation. Dabei werden pro Jahr 1,6 Milliarden Euro investiert. Insgesamt beläuft sich der Umsatz der Corporate Publishing-Branche auf rund 4,5 Milliarden Euro. Zu diesem Ergebnis kommt die Basisstudie II, die das Schweizer Markforschungsinstitut zehnvier im Auftrag des Europäischen Institutes für Corporate Publishing (EICP) und des Forum Corporate Publishing (FCP) umgesetzt hat.

Das Jahresbudget für die digitalen CP-Medien beträgt im Schnitt 132.000 Euro pro Unternehmen und macht damit 38 Prozent des durchschnittlichen Etats von 350.000 Euro fdr rql xammgcm Orjmmc- vob Pnzhyjboifsgisqackdbdtuy dsl. Zbdzx kpyry 46 Hdpthdz btu Tawpeqdvgvi shclapce NP-Gsfyuh dgn ipdpmpmcfpcar Iljrvqwcv xk Pwcakgndziz, 01 Nfwlcio vluoqta dnr Futgnya mos beofroxhdry FK-Fhxkmn kus yqdfciskc Fpkigrbguaotznzphs vtpemxjoemi ir.

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The publisher indicated in each case (see company info by clicking on image/title or company info in the right-hand column) is solely responsible for the stories above, the event or job offer shown and for the image and audio material displayed. As a rule, the publisher is also the author of the texts and the attached image, audio and information material. The use of information published here is generally free of charge for personal information and editorial processing. Please clarify any copyright issues with the stated publisher before further use. In case of publication, please send a specimen copy to service@pressebox.de.