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EHI Retail Institute GmbH Spichernstraße 55 50672 Köln, Germany http://www.ehi.org
Contact Ms Ute Holtmann +49 221 5799342
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EHI Retail Institute GmbH

Zwischen Strukturen, Prozessen, Daten und Menschen

EHI-Studie „KI-Integration im Handel“

(PresseBox) (Köln, )
KI ist omnipräsent – auch im Handel, beispielsweise in Forecasting & Replenishment, im Support der Mitarbeitenden oder im Kundendialog. „Mit generativer KI hat das Thema noch einmal Fahrt aufgenommen. Neu ist dabei weniger die Technologie selbst, sondern die strategische Frage, wie Unternehmen KI wirksam und ganzheitlich einsetzen und welche strukturellen Voraussetzungen hierfür geschaffen werden müssen“, erklärt Dr. Tobias Röding vom EHI.

Mitarbeitende

Die Händler sind sich einig: Mitarbeitende sollten bei dem Thema KI involviert sein, denn sie sind wichtige Multiplikatoren und können als Enabler im Unternehmen wirken. Es gibt daher in allen Unternehmen eine oder mehrere Personen, die für
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The publisher indicated in each case (see company info by clicking on image/title or company info in the right-hand column) is solely responsible for the stories above, the event or job offer shown and for the image and audio material displayed. As a rule, the publisher is also the author of the texts and the attached image, audio and information material. The use of information published here is generally free of charge for personal information and editorial processing. Please clarify any copyright issues with the stated publisher before further use. In case of publication, please send a specimen copy to service@pressebox.de.