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eco - Verband der Internetwirtschaft e. V. Lichtstraße 43h 50825 Köln, Germany http://www.eco.de
Contact eco Verband der deutschen Internetwirtschaft e.V. +49 221 7000480
Company logo of eco - Verband der Internetwirtschaft e. V.
eco - Verband der Internetwirtschaft e. V.

"Trend des Jahres" im Mobile Business: Das Internet wird mobil

"Trend des Jahres" im Mobile Business: Das Internet wird mobil eco Verband der deutschen Internetwirtschaft veröffentlicht in seiner Studie "Mobile Outlook" die Entwicklung der Branche in den Jahren 2007 und 2008 - Teil 1: Trends

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Gefragt nach den Trends im Bereich der mobilen Services für die Jahre 2007 und 2008, sind sich die Experten weitgehend
einig: Verbraucher wie Geschäftsleute werden mit ihrem Endgerät zunehmend mobile Anwendungen nutzen. "Nach zehn mageren Jahren geht es jetzt endlich los mit den mobilen Services", freut sich Dr. Bettina Horster, Vorstand der VIVAI AG und Leiterin des AK-M-Commerce bei eco. Diese Entwicklung geht zumindest aus einer aktuellen Umfrage* des eco Verbandes der deutschen Internetwirtschaft unter 72 Fachleuten aus der Telekommunikations-, IT- und Fernsehbranche hervor. Die Aussage, dass "die meisten Verbraucher 2007 / 2008 mobil im Internet surfen werden", setzten 13 Prozent
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