Das Handy wird wie ein Schwamm immer mehr Funktionen in sich aufsaugen, für die es bislang separate Geräte gibt, lautet die Quintessenz der aktuellen Studie "TV meets Handy", die der eco Verband der deutschen Internetwirtschaft (Berlin und Köln) herausgegeben hat. Laut einer Expertenumfrage des Verbandes vertreten 86 Prozent der Fachleute die Auffassung, dass vor allem das Fernsehen Einzug in die mobilen Alltagsbegleiter halten wird. "Nicht der Spielfilm, sondern der kleine Entertainmenthappen für Zwischendurch, wie bspw. Sportsequenzen, Musikclips und News werden besonders gut ankommen", prognostiziert Dr. Bettina Horster, Vorstandsmitglied der VIVAI Software AG, Vorsitzende des eco-Arbeitskreises M-Commerce und Leiterin der Initiative
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