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Dynatrace GmbH Konrad-Zuse-Platz 8 81829 München, Germany http://www.dynatrace.com
Contact Ms Bettina Ulrichs +49 89 58978723
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Dynatrace GmbH

Wie schnell oder langsam sind Online-Shops? Weltweite Dynatrace-Studie zur digitalen Performance im Einzelhandel

Antwortzeiten in Deutschland im unteren Mittelfeld

(PresseBox) (München, )
E-Commerce-Webseiten werden immer langsamer, Kunden müssen länger beim Einkaufen warten. Die durchschnittliche Antwortzeit der Homepages von Online-Shops nahm im letzten Jahr weltweit von 4,2 auf 4,5 Sekunden zu, in Deutschland von 3,7 auf 4,3 Sekunden. Das zeigt eine weltweite Studie zur digitalen Performance im Einzelhandel, die Dynatrace veröffentlicht hat. Ursache für den langsameren Webseitenaufbau sind steigende Komplexität und Größe der Shop-Webseiten. Der Dynatrace „Worldwide Digital Performance Benchmark Report for Retailers“ ermittelt eine weltweit steigende Anzahl an integrierten Drittanbieter-Inhalten (von durchschnittlich 27 auf 32), eine wachsende Anzahl von Objekten (von 134 auf 144) und die Zunahme der Seitengröße (von 1,84 auf 3,21 AZ).

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