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die firma . experience design GmbH Schwalbacher Str. 78 65183 Wiesbaden, Germany http://www.diefirma.de
Contact Mr Marcus Wenig +49 611 2385015
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die firma . experience design GmbH

Das Memo: B2B Online-Monitor 2011

Kostenfreier Download der diesjährigen Studie

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Ab sofort steht der B2B Online-Monitor 2011 kostenfrei unter www.b2b-online-monitor.de zum Download zur Verfügung. Wie im vergangen Jahr gibt die Studie interessante Einblicke in die Online-Kommunikation deutscher B2B-Unternehmen. Durchgeführt wurde die Umfrage von Die Firma, Spezialist für digitale B2B-Kommunikation, und dem B2B-Marktforschungsunternehmen consultic. Medienpartner ist wie im Vorjahr INDUKOM, das Fachmagazin für Industrie Kommunikation und Marketing. An der Online-Befragung nahmen 220 Unternehmensvertreter teil.

Beim diesjährigen Themenschwerpunkt Social Media zeigen die Ergebnisse eine deutliche Diskrepanz zwischen persönlicher Nutzung durch die Befragungsteilnehmer und dem Einsatz in den Unternehmen. Obwohl 92 Prozent der befragten Unternehmen angeben, dass Social-Media-Kanäle in den kommenden drei
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The publisher indicated in each case (see company info by clicking on image/title or company info in the right-hand column) is solely responsible for the stories above, the event or job offer shown and for the image and audio material displayed. As a rule, the publisher is also the author of the texts and the attached image, audio and information material. The use of information published here is generally free of charge for personal information and editorial processing. Please clarify any copyright issues with the stated publisher before further use. In case of publication, please send a specimen copy to service@pressebox.de.