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Detego GmbH Hans-Resel-Gasse 17a 8020 Graz, Austria http://www.detego.com
Contact Mr Dominik Berger +43 316 711111
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"Innovation Oscar" for RFID application in reader research

The news magazine FOCUS implements passive measurement of reader behavior for the first time

(PresseBox) (Graz, )
The German news magazine FOCUS received the renowned "RFID Journal Award" by the internationally leading trade magazine "RFID Journal" in the category "Most Innovative Use of RFID" for creativity and technological innovation in reader research. The panel of judges in Orlando (USA) considered the use of the RFID technology in media research award-worthy. The solution was created by the Austrian RFID middleware and technology consultant RF-iT Solutions GmbH, who also acted as an adviser in the implementation.

Print contact measured objectively

RFID stands for "radio frequency identification", a radio technology that allows reading, saving and processing data without
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The publisher indicated in each case (see company info by clicking on image/title or company info in the right-hand column) is solely responsible for the stories above, the event or job offer shown and for the image and audio material displayed. As a rule, the publisher is also the author of the texts and the attached image, audio and information material. The use of information published here is generally free of charge for personal information and editorial processing. Please clarify any copyright issues with the stated publisher before further use. In case of publication, please send a specimen copy to service@pressebox.de.