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Swisscom selects cVidya to manage sales performance

cVidya solution set to cut Swisscom's operational sales costs and enable growth

(PresseBox) (London, ) cVidya, a leading provider of Revenue Analytics solutions for communications and digital service providers, today announced that Swisscom has deployed its Prospero™ system to manage the performance of 13,000 internal sales executives and external channel distributors.

Using the comprehensive and easy-to-operate sales and service performance management solution, Swisscom can set business rules, adapt incentives to sales strategy and manage large volumes of commission payments. Prospero also provides individual members of the sales force with a web portal where they can track their commission on a daily basis and analyze how they can optimize their performance within the incentive framework.

As well as increasing the efficiency of the sales force, Prospero is enabling Swisscom to design highly effective incentive programs that drive high-margin sales, lifting revenues and profits. By providing a high level of transparency and clarity, Prospero enables Swisscom's managers, individual sales executives and channel partners to easily monitor their performance and adjust their approach accordingly.

Able to draw on data from any OSS/BSS in the telecom environment, including customer care, billing, order management, ERP and inventory, Prospero can be used to simulate 'what if' scenarios, enabling a service provider to model the potential impact of changes in incentive programs, for example. Swisscom is using the system to plan its targets and expected payments for 2014, improving the accuracy of its financial planning.

"Swisscom's deployment of Prospero, which spans both its wireless and wireline operations, highlights the quality and the extensive capabilities of our sales and service performance management solution," said Alon Aginsky President and CEO of cVidya. "By providing both sales executives and external distributors with an unprecedented insight into their performance, the solution will increase their motivation to sell Swisscom services, giving the company a competitive edge in the marketplace."

cVidya Networks Ltd.

cVidya is a leading supplier of Revenue Analytics solutions to communications and digital service providers. cVidya provides operators with a complete solution, encompassing a big data technology platform and analytical applications designed to optimize profits and support operational and strategic decisions.

cVidya's Business Protection offering, which supports Risk Management, Revenue Assurance and Fraud Management, enables operators to quickly identify and prevent risks. Its Business Growth offering, which encompasses Marketing Analytics and Sales Performance Management, enables operators to analyze marketing efforts, revenues and margins, and to deliver the right offers to the right customers at the right time.

cVidya has achieved rapid ROI for more than 150 customers globally, including British Telecom, Telefonica Group, Vodafone, AT&T, MTN and DTAG.

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