Die neue Marke umfasst alle Digital-Farming-Lösungen von Bayer
Engagement für Nachhaltigkeit und Transparenz
Aktuell über 250.000 Anwender in mehr als 60 Ländern mit starker Expansion
Bayer wird seine Digital-Farming-Lösungen künftig unter der Marke xarvio™ vermarkten. Das Unternehmen wird die Marke bei der diesjährigen Agritechnica einführen, der Leitmesse für Landmaschinen mit rund 2.900 Ausstellern aus 52 Ländern, die vom 12. bis 18. November in Hannover stattfindet.
„Unser Ziel ist die Verbesserung der Landwirtschaft – für die Landwirte und für die Umwelt“, so Tobias Menne, der das Digital-Farming-Geschäft bei Bayer leitet. „xarvio-Technologien können Landwirten rund um die Welt dabei helfen, den Einsatz von Pflanzenschutzmitteln
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