The delivery of content to multiple devices was one of the hot topics at the International Broadcasting Convention (IBC) again this year, reports Analysys Mason's Senior Analyst Cesar Bachelet.
However, the emphasis is now shifting to using those devices - notably Android and Apple tablets - as companion devices to enrich the core TV experience, rather than simply extending the availability of video content to other screens. Such multi-screen services open up a wide range of possibilities for content owners and video service providers, but at this stage it is unclear which ones will succeed.
The focus is moving towards
However, the emphasis is now shifting to using those devices - notably Android and Apple tablets - as companion devices to enrich the core TV experience, rather than simply extending the availability of video content to other screens. Such multi-screen services open up a wide range of possibilities for content owners and video service providers, but at this stage it is unclear which ones will succeed.
The focus is moving towards
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