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ABSOLIT Dr. Schwarz Consulting Gleiwitzer Str. 9a 68753 Waghäusel, Germany http://www.absolit.de
Contact Ms Julia ter Linden +49 7254 957730
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ABSOLIT Dr. Schwarz Consulting

E-Mail-Profis verschlafen Mobile und Social Web

Studie belegt Nachholbedarf im deutschen E-Mail-Marketing / Erfolgreichste US-Konferenz kommt nach Deutschland / Begrüßungsmail,Testen und Adressgewinnung am wichtigsten

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Während US-E-Mail-Marketer sich begeistert auf Twitter stürzen, wird hierzulande noch an der Begrüßungsmail gewerkelt. Die Kombination von E-Mail mit Mobile Marketing und Social Web (SWYN) bilden das Schlusslicht deutscher Marketingaktivitäten. Die hiesigen E-Mail-Marketer sind voll damit beschäftigt, die Grundanforderungen zu erfüllen: Drei Viertel wissen, dass interessante Inhalte am wichtigsten sind. Zwei Drittel sind dabei, ihren Adressverteiler auszubauen. Das ist das Ergebnis der Studie "E-Mail-Marketing-Trends 2009, die vom US-amerikanischen E-Mail-Spezialisten MarketingSherpa mit seinem deutschen Pendant Absolit gemeinsam durchgeführt wurde. Die Ergebnisse werden auf dem Email-Marketing-Summit am 13.5. in München vorgestellt.

Inzwischen setzen 88 Prozent der deutschen Unternehmen E-Mail als Marketing-Instrument ein.
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The publisher indicated in each case (see company info by clicking on image/title or company info in the right-hand column) is solely responsible for the stories above, the event or job offer shown and for the image and audio material displayed. As a rule, the publisher is also the author of the texts and the attached image, audio and information material. The use of information published here is generally free of charge for personal information and editorial processing. Please clarify any copyright issues with the stated publisher before further use. In case of publication, please send a specimen copy to service@pressebox.de.