After the successful launch of its mobile marketing campaign, Netto Marken-Discount is now extending the project by adding mobile couponing. The pilot phase has been operating since the beginning of February. After this, mobile couponing will be available for all Netto customers in the near future. The solution provided by valuephone GmbH is seamlessly integrated in the POS system developed by GK SOFTWARE AG, which is used in every Netto store. The infrastructure provided by valuephone GmbH will completely handle the mobile marketing program.
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