Trusted Shops: Online retailers increase sales with safe web shopping – now in the UK

London, (PresseBox) - Trusted Shops stands for secure online shopping in European key markets. Trusted Shops offers legal compliance, money back guarantee and customer rating tools – now for UK retailers. Online shops which fulfil the Trusted Shops quality criteria can use the Seal of Approval to create trust in their business and provide a money back guarantee to their buyers. Focussed on the high potential e-commerce markets Trusted Shops now rolls out it’s activities in UK from his London based office.

Trusted Shops has worked successfully for more than 10 years in the fields of online retailing and consumer protection. The company offers services for internet retailers to create trust in their business. Trusted Shops services help online shoppers to choose trustworthy shops and also increases conversion rates and sales significantly.

“Safe web shopping has various components”, says Jean-Marc Noël, founder and CEO of Trusted Shops. “Other than on the high street the consumer can not look closely at the retailer’s business and does not know if he can trust in it. Trusted Shops therefore has a close look at the shop – with a team of lawyers we check if privacy, terms and conditions as well as secure payment procedures are compliant with consumer protection rights.“

Along with this third party approval, it’s good for business to have trust created by word of mouth through other consumers who have already used the retailer. Therefore Trusted Shops offers in all its packages a customer rating and review tool which allows the retailer to collect and analyse customers’ feedback and display it on its homepage. Trusted Shops customer rating solutions come along not restricted by number of orders and in a free entry version.

“The national law is transferred from the same EU regulations in UK as in Germany but we felt that in daily business online retailers have different needs,” says Dr. Carsten Föhlisch, Head of the Legal Department Trusted Shops Cologne. Therefore we decided that getting UK law offices involved and to adopt the text modules we provide to retailers to the UK market. We do not only provide a code of conduct – our legal audit involves a thorough check of all legal matters in an online shop. Starting from the imprint, the terms and conditions, the privacy throughout the whole order process our team makes sure that consumers data is being treated secure.”

Trusted Shop has already started to cooperate with other service providers in the UK such as shop software vendor ePages or payment provider SagePay. You can meet Trusted Shops Country Manager Tomas Jones at all retail events throughout the year, firstly at Internet World fair in London Earls Court, Apr 27-29, 2010

About Trusted Shops

Trusted Shops was founded in 1999 and offers its services to more than 7000 retailers in Europe. At the headquarters in Cologne 70 staff work in their legal, technology and service departments to help online retailers sell better. Within the following month the company will set up country offices in the UK, Poland and France. For further information contact us at or look at our website

If you have any queries, please contact:

Tomas Jones, Trusted Shops Country Manager

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