The city of New York describes the advantages of .nyc:
"These potential benefits include, but are not limited to:
- a source of New York City-specific information and online e-commerce for the millions of
people who visit the City;
-business opportunities, leisure activities, or
services for City residents;
-short and memorable Internet addresses and the
increased ability to identify authentic New York City resources, businesses
and information."
New York City continues:
"The City also views the .nyc gTLD as a means to:
-enhance City resident, business and visitor access to government services;
-enable community communications and collaboration;
-help local businesses to market and thrive; and promote New York City overall."
ICANN accredited Registrar Secura aleady offers the free pre-registration of nyc-domains.
Hans-Peter Oswald
http://www.domainregistry.de/...