Positive Results for Schaeffler Automotive Aftermarket / about 100,000 People visit stand to see the "Schaeffler Rally Experience"
Frankfurt Motor Show (IAA) 2013
The focus of the stand design was the exciting Schaeffler Motorsport green-yellow AGM-Jimco X6 SCORE Trophy Truck of rally driver Armin Schwarz, who will take part in the toughest race in the world, the Baja 1000, in mid-November. Schaeffler is not only sponsor and supplier for Armin Schwarz and the All German Motorsports Team, but an important development partner as well. Inside the green-yellow "desert lizard" are a host of Schaeffler products - from bearings to a torque converter, developed by Schaeffler engineers.
Over 3,000 people got a shot of pure adrenaline at the show by participating in the "Schaeffler Rally Experience", where they had to master challenging sections of a desert rally on 3D full-motion simulators at the stand. Thomas Kraiczok was not only faster than the reference time from Armin Schwarz, he left the competition behind in the final race as well. With this victory, the engineering student at the Cologne University of Applied Sciences drove home "Schaeffler Rally Experience's" main prize. He will travel with Armin Schwarz's team to the toughest rally in the world, where he'll take part in preparations for the Baja 1000, accompany the team when they inspect the route the rally will take, and ride in the support vehicle.
Other Schaeffler Automotive Aftermarket highlights at this year's Frankfurt Motor Show were original-equipment spare parts from the LuK, INA and FAG brands exhibited on emulated desert rocks. There were also interactive modules that clearly displayed how technically-complex Schaeffler products function. Visitors were especially interested in the LuK RepSet® 2CT, a repair solution from Schaeffler Automotive Aftermarket that makes it possible for independent garages to repair dry double-clutches for the very first time.
"About 100,000 visitors, roughly 3,000 participants in the 'Schaeffler Rally Experience', coupled to enormous interest for our products, innovations and repair solutions - all this attest to how successful we were at this year's Frankfurt Motor Show. Our innovative spirit, our passion for what we do, and our first-class products and service quality, impressed visitors to our stand - regardless of their age or nationality", says Rouven Daniel, Director Marketing & Communications Schaeffler Automotive Aftermarket.
Schaeffler Automotive Aftermarket GbmH & Co. oHG
With its INA, LuK and FAG product brands; Schaeffler is a leading provider of rolling bearing and plain bearing solutions and of linear and direct drive technology, as well as a renowned supplier to the automotive industry of high-precision products and systems for engines, transmissions, and chassis applications. The globally active group of companies generated sales of approximately 11.1 billion euros in 2012. With approximately 76,000 employees worldwide, Schaeffler is one of the largest German and European industrial companies in family ownership. With 180 locations in over 50 countries, Schaeffler has a worldwide network of manufacturing locations, research and development facilities, sales companies, engineering offices and training centers.
Schaeffler Automotive Aftermarket has been responsible for the Group's global automotive replacement parts business for the LuK, INA and FAG brands for over 35 years from its headquarters in Langen, Germany. With a global network of ca. 11,500 distribution partners and 30 sales and representative offices, the company is known for its close proximity to customers and for delivering superior service.
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