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ROWA GROUP Holding GmbH Siemensstraße 1-9 25421 Pinneberg, Germany http://www.rowa-group.com
Contact Mr Bernhard Scheffold +49 4101 70601

The e-mobility megatrend: ROWA Masterbatch is along for the ride

(PresseBox) (Pinneberg, Germany, )
It is becoming increasingly obvious in the everyday street scene: E-Mobility is one of the big, maybe even the biggest megatrend. Whether for use as private cars, buses, shuttle service or sharing vehicles, different types of electric vehicles are on the road in both local and long-distance traffic – and more and more often ROWA Masterbatch is along for the ride.

The Federal Motor Transport Authority has estimated that in Germany alone there are currently over 200,000 electric and plug-in hybrid vehicles. And this is just the beginning. In the coming years the automotive industry plans to launch numerous battery-powered cars and plug-in hybrids onto the market. At the end of 2018 there were 60 electric car models available on the European market. The Transport & Environment Organization expect this figure to rise to 214 by 2021, and by 2025 around 22 percent of all new cars will be plug in vehicles. These estimates illustrate the megatrend towards e-mobility and also highlight the challenges and opportunities facing suppliers and material producers.

ROWA Masterbatch has been well positioned in this field for a long time. The company has polymer-specific solutions for more or less all plastics; currently 160 different polymer carriers are in use. ROWA Masterbatch is already capable of meeting new, customer-specific requirements and product needs coming from the e-mobility market environment. One example is PBT plastics, which are used for the orange color identification of high voltage. High temperature resistant thermoplastics such as PA66, PPA, PPS, etc. are also in this field.

Another use for ROWALID® Masterbatches in electric vehicles is for the on-board electrical systems, where cable harnesses are installed using connectors. These connectors are produced in corresponding signal colors to ensure simple, error-free connection. The most common plastics are PBT and TPU. ROWA Masterbatch already supplies the required colors used in this sector. Polymer-specific color concentrates can be produced within a very short time for the desired custom color coding of specific polymers used for electric car components. ROWA Masterbatch is well prepared for the expected increasing demand for special solutions for the automotive industry - the future is now!

ROWA GROUP Holding GmbH

The ROWA GmbH was established in 1958 and is a partner in the ROWA GROUP of companies. The brand ROWA stands for technical competence, modern product design and customer oriented service the world over. Tailored customer solutions are part of the ROWA tradition and are a matter of course! The development of new products, the search for alternative raw materials and the constant and sustained optimization of our processes, coupled with modern technology, motivated employees and economical environment protection enjoy the highest priority in our company. In 2010 the ROWA GmbH has been renamed into the ROWA GROUP Holding GmbH and the departments Lack and Masterbatch were newly formed as ROWA Lack GmbH and ROWA Masterbatch GmbH specialist division: Color and additive masterbatches.

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The publisher indicated in each case (see company info by clicking on image/title or company info in the right-hand column) is solely responsible for the stories above, the event or job offer shown and for the image and audio material displayed. As a rule, the publisher is also the author of the texts and the attached image, audio and information material. The use of information published here is generally free of charge for personal information and editorial processing. Please clarify any copyright issues with the stated publisher before further use. In case of publication, please send a specimen copy to service@pressebox.de.