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Press release BoxID: 454786 (Raystream GmbH)
  • Raystream GmbH
  • Burg Lichtenfels
  • 35104 Lichtenfels
  • http://www.raystream.com
  • Contact person
  • Tom Friedli
  • +49 (6454) 799283

Raystream Launches Breakthrough Online Video Compression Technology

(PresseBox) (Dallas, ) Raystream Inc. (OTCBB:RAYS.ob - News), an emerging global provider of HD online video services, today announced the company is launching its proprietary online video compression technology with a B2B platform. The B2B model targets advertising and marketing agencies, content delivery and distribution networks, online video properties and telecommunication companies as well as other Internet or mobile online video businesses.

Led by Raystream's CEO and serial entrepreneur, Brian Petersen, said, "Our proprietary breakthrough compression technology is a disruptive innovation that will forever alter the way businesses and people use video online. We are creating a win-win situation for our B2B clientele by sharing our vision to deliver an unparalleled viewer experience at a much lower cost."

Raystream's compression technology breaks through the bandwidth barriers that cause upload and buffering issues by drastically reducing the size of HD video files by up to 90 percent, with an average of approximately 70 percent, and with no loss in clarity or quality. Raystream's market-leading conversion and streaming platform supports 720p and 1080p HD resolution videos over standard Digital Subscriber Lines (DSL), as highlighted in this short video clip www.raystream.com/clip.

According to Cisco's Visual Networking Index (VNI), by the end of 2011, online video delivery will become the largest single Internet traffic category. Further, the study states that by 2015, as much as 90 percent of Internet traffic will be video data.

"This explosive growth is a perfect fit for Raystream's optimization services. For content providers, the significant decrease in bandwidth cost is augmented by the ability to expand their online video market reach from a small, high-speed sub-segment of the Internet to essentially the entire Internet population," Petersen explained. "Mobile reach is also extended, with higher quality videos being delivered at far less bandwidth over 3G networks. Raystream's video compression technology is a true game-changer. Gone are the days of waiting for a video to load, then being unable to enjoy its content because of frequent stops and buffering. Gone are the days of prohibitive bandwidth costs for online video content providers."

Petersen continued, "Today, other available compression technologies only reduce the size of videos to 720p, resulting in a 500 megabyte file -- still too large to be streamed over common Internet connections, like a standard DSL. Using Raystream's compression technology, the same video would be a mere 80 megabytes, while retaining full clarity. This is true for full-length feature films to 15 second website ads. Our market segment reach is essentially endless with applications available for any company distributing video on the Internet to any screen, whether it's a computer, smart phone, tablet or television. "

About Raystream Raystream Inc. brings its proprietary video compression technology to businesses and consumers worldwide. This technology drastically decreases bandwidth costs by reducing the file size of HD videos up to 90 percent, with an average of approximately 70 percent, and with no loss in clarity or quality, so they can be streamed online without buffering or stopping. Raystream's technology puts high definition video in the reach of nearly every Internet user on the globe. Currently Raystream has 15 employees in four offices, which are located in Reno, Dallas, Orlando and Germany. Click here to see the future of online video www.raystream.com/clip.

Raystream is a public company quoted on the OTC BB under the symbol RAYS. For more information please visit us at www.raystream.com.

Forward-Looking Statements Except for the historical information contained herein, the matters discussed in this press release are forward-looking statements. Actual results may differ materially from those described in forward-looking statements and are subject to risks and uncertainties. See Raystream Inc.'s filings with the Securities and Exchange Commission which identify specific factors that may cause actual results or events to differ materially from those described in the forward-looking statements.

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Raystream Inc.

Nadia Christian, 972-980-7206 VP of Marketing ir@raystream.com or Halliburton Investor Relations Marlene Owen, 972-458-8000 mowen@halliburtonir.com or Hala Elsherbini, 972-458-8000 hala@halliburtonir.com

Raystream GmbH

About Raystream
Raystream Inc. brings its proprietary video compression technology to businesses and consumers worldwide. This technology drastically decreases bandwidth costs by reducing the file size of HD videos up to 90 percent, with an average of approximately 70 percent, and with no loss in clarity or quality, so they can be streamed online without buffering or stopping. Raystream’s technology puts high definition video in the reach of nearly every Internet user on the globe. Currently Raystream has 15 employees in four offices, which are located in Reno, Dallas, Orlando and Germany. Click here to see the future of online video www.raystream.com/clip.
Raystream is a public company quoted on the OTC BB under the symbol RAYS. For more information please visit us at www.raystream.com.