New Panasonic AVCCAM products available in Europe

Pricing announced for the AG-HMR10E compact field recorder/player and AG-HCK10E multi-purpose HD camera head

(PresseBox) ( Wiesbaden, Germany, )
Panasonic Professional Broadcast and IT Systems (PBITS) has announced pricing for its new AG-HMR10E AVCCAM compact field recorder/player and the AG-HCK10E compact, multi-purpose 3-MOS HD camera head, which will both be available from October in Europe. The AG-HMR10E unit will cost €2525 +VAT and the AG-HCK10E camera head will cost €1575 + VAT, both are versatile additions to the company's AVCCAM line of professional solid-state high definition products.

Carmen Mendoza, Marketing European General Manager at PBITS said: "Panasonic is always looking at ways to enhance the production experience and make things easier for professionals 'on-shoot'. These new additions to our range of AVCCAM products fit in perfectly with Panasonic's portfolio of solid-state solutions. We're delighted to be able to bring such great technology to the European market at such a competitive price."


The HMR10E professional AVCCAM recorder provides the flexibility of low cost, SD memory card based recording and full 1080 and 720 resolution capture in a small, portable unit. The new AVCCAM recorder uses AVCHD (MPEG-4/AVC High-Profile) compression and is ideal for applications in video production, sports coaching, healthcare, law enforcement, remote operation/ surveillance, and much more. Equipped with an HD-SDI input and output, the HMR10E AVCCAM recorder is also suitable for back-up recording from any HD-SDI-enabled camera or for use in studio or event production. The 0.58 kg unit features a lightweight, ergonomic design suited for handheld use (96mm x 52.6mm x 133mm) and also has four threaded holes for flexible mounting.

The HMR10E records stunning full HD 1920x1080 resolution images in three recording modes - the highest quality PH mode* (average 21 Mbps/max. 24 Mbps), HA mode(approx.17 Mbps) and HG mode (approx.13 Mbps). The HE mode (approx. 6 Mbps) records at 1440x1080. The HMR10 records in HD formats including 1080/60i, 1080/50i, 720/60p and 720/50p. With input from the AG-HCK10 camera head, the HMR10 will also record 1080/30p(over 60i), 1080/25p (over 50i), 1080/24p (Native), 720/30p (over 60p), 720/25p (over 50p), and 720/24p (Native).

With the HMR10E, users can capitalise on the compact size, cost advantages, solid state reliability and the widespread availability and low cost of SD and SDHC memory cards. Using just one 32GB SDHC memory card, a user can record three hours of full resolution 1920x1080 video and audio in PH mode, four hours at HA mode and 5.3 hours at HG mode.

In the HE mode, the camera can record up to 12 hours of 1440x1080 HD content - all on a single 32GB SDHC card. SDHC cards containing AVCCAM recordings can be played directly in a growing number of affordable Panasonic Blu-ray players, plasma displays, Sony PlayStation 3® ** game machines, PCs and other devices.

In addition to HD-SDI input/output and an external mic input (stereo), the HMR10E comes standard with interface connections including the HDMI out and USB 2.0, and is compatible with TC/UB recording. Professional audio features include a built-in stereo speaker and headphone mini jack. Compact and lightweight, the handheld unit has a built-in 3.5-inch color LCD monitor that displays content in thumbnail images for quick viewing. (The HCK10E camera head can be remotely controlled while images are checked on the LCD monitor.) The HMR10E operates on battery or 7.3V DC power, and has four threaded holes for mounting applications.

For editing or playback, professionals can instantly transfer content from the SD card to Mac or PC computers with an SD/SDHC card reader or by connecting the HMR10 recorder directly via its USB 2.0 interface.


The ultra-compact HCK10E camera head nicknamed POVCAM is equipped with three newly-developed 1/4" 2 megapixels HD resolution 3-MOS imagers to deliver high-quality image quality. Weighing a little over 0.275 kg, the HCK10E camera head is ultra-slim(53.5mm x 56mm x 123.8mm) and features a 12x optical zoom lens with Optical Image Stabiliser (OIS) and Dynamic Range Stretch (DRS), a dynamic range expansion tool that simultaneously compresses highlight information and boosts shadow detail in real time. DRS, mic settings, iris, focus, zoom control and power are supplied from the HMR10E recorder.

Other features include a built-in microphone and 43mm lens filter size. Cables connecting the camera to the recorder will be available in lengths up to 20 meters and are removable at each end for added flexibility. 3m cable and 20m cable are option .

AVCHD, an MPEG-4 /AVC Hi Profile-based format, provides a near doubling of bandwidth efficiency with improved video performance over the older MPEG-2 compression used in HDV formats. AVCHD is supported by wide range of editing options including Apple Final Cut Pro 6.0.5, Adobe Premier Pro CS4, Grass Valley EDIUS Pro 5 , EDIUS Neo 2. In addition, a free transcoder, available for download from the Panasonic Broadcast web site, will convert AVCHD files to DVCPRO HD P2 and down converted DV files for use with most existing professional editing packages.

Panasonic's AVCCAM series brings the benefits of solid-state recording to budget-conscious professionals with a range of products. In addition to the HMR10E and HCK10E, the AVCCAM line includes the new compact AG-HMC41E, the very popular AG-HMC151E handheld, and the shoulder-mount AG-HMC71. AVCCAM products record stunning professional AVCHD video onto inexpensive, reusable SD/SDHC cards, like digital still photography, providing a fast and simple, file-based workflow with ultra-reliable performance. AVCHD digital files can be transferred and stored on affordable, high-capacity hard disk drives (HDD) or optical storage media and transferred to future storage media as technology advances.


Panasonic's Professional & Broadcast IT Systems Business Unit is part of Panasonic Audio Visual and Computer Systems Europe (PAVCSE), a division of Panasonic Marketing Europe GmbH. The company is a leader in the development of video formats and core products for broadcast and professional AV, including camera-recorders, video recorders, monitors and mixers. Panasonic's P2 systems provide the reliability of solid-state production with immediate connectivity to existing IT infrastructures, allowing for completely tapeless workflows.

About P2 HD

P2 HD all-solid-state products offer high-definition recording without the mechanical wear and environmental limitations of tape, hard disk and optical disc based systems. P2 HD ensures the highest reliability, especially in challenging conditions of extreme temperature range, shock and vibration. P2 HD products provide a significant reduction in maintenance costs, longer useful product life and immediate access to recorded video (no need to digitize, ingest or create proxy video files) and metadata. P2 HD provides the reliability of solid-state production;the immediate connectivity to existing IT infrastructures; the speed, ease-of-use and portability of P2 cards; and interoperability with leading NLE systems.
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