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Parks Associates 5310 Harvest Hill RoadSuite 235, Lock Box 162 75230 Dallas, Texas, United States http://www.parksassociates.com
Contact Ms Holly Sprague +49 721 7209876614
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Parks Associates

Parks Associates: 41% of consumers receive personalized TV viewing recommendations from at least one source

Personalization of Content and Search and Discovery a Key Focus at CONNECTIONS™ Summit at 2014 International CES

(PresseBox) (Dallas, Texas, )
New research from Parks Associates' Consumer Analytics team indicates that 41% of U.S. broadband households receive personalized video viewing recommendations from at least one source, with online video services Netflix and Hulu being the most common.

"Consumers report high awareness of recommendation features from online video services, including 59% of Hulu Plus customers and 50% of Amazon Prime customers," said John Barrett, Director, Consumer Analytics, Parks Associates. "Fewer viewers are aware of personalized recommendations from their pay-TV providers, which is not surprising since U.S. pay-TV providers are only beginning to launch recommendation services. Only 15% of AT&T U-verse and 14% uq Koaacakazuk jmqozscaxpt lcpddn oicwixrjn gzgfotrdqfro inafzmhzkcxeqdd, xky bajuslh mqkwv xmnscdoix."

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The publisher indicated in each case (see company info by clicking on image/title or company info in the right-hand column) is solely responsible for the stories above, the event or job offer shown and for the image and audio material displayed. As a rule, the publisher is also the author of the texts and the attached image, audio and information material. The use of information published here is generally free of charge for personal information and editorial processing. Please clarify any copyright issues with the stated publisher before further use. In case of publication, please send a specimen copy to service@pressebox.de.