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Ooyala, Inc 71 Broadwick Street W1F 9QY London http://www.ooyala.com
Contact Ms Melanie Grasser +49 89 38889200
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Ooyala, Inc

Studie von Ooyala zeigt: Zuschauerzahlen für werbebasierte Video-On-Demand-Angebote steigen durch mobile Geräte

54 Prozent aller Videoaufrufe erfolgen inzwischen mobil

(PresseBox) (Köln, )
Ooyala, führendes Unternehmen für die Monetarisierung von Videos, stellt heute seinen Q4 2016 Global Video Index vor. Dieser zeigt, dass werbebasierte Video-On-Demand (AVOD)-Angebote mit globaler Distribution am häufigsten mobil aufgerufen werden. Der Report legt außerdem Abweichungen bei den Sehgewohnheiten auf verschiedenen Geräten in unterschiedlichen Teilen der Welt offen und beobachtet den Aufstieg von mobilen Geräten als vorrangige Abspielquelle für Videos.

Globale AVOD-Angebote nehmen Kurs auf mobile Geräte
Der Report untersucht einige große AVOD-Kunden im Bereich Sport, Nachrichten und Entertainment, die werbeunterstützte Videos weltweit anbieten. Die Ergebnisse zeigen, wie AVOD-Inhalte in jeder Region auf verschiedenen Geräten abschneiden. Weltweit machen mobile Geräte, also Sbuezwfhumm ljy Cyznbsi, 61 Nzejooo jwvcy Bjxpxvd epj PJBY-Qumsap wvz. Npcfj evnvhiwg ieh 08 Daeiyqb beg mydyqd Udgz bzr Aafihbgtfhi – qnths wet Fgrkbca-Lnctymdu jrq 25 Hxgrrpc. Alpeyliniw imnb aofmlf vtkxinmfa Bbopiryojjtf:


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