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Ooyala, Inc 71 Broadwick Street W1F 9QY London http://www.ooyala.com
Contact Ms Melanie Grasser +49 89 388892010
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Ooyala, Inc

Ooyala Report: Nutzerfrust bei OTT-Videos führt 2018 zu deutlichen Veränderungen

Zunehmende Verbreitung von Smartphones sowie verbesserte Konnektivität und mehr Komfort führen zu mehr mobilen Aufrufen und zu Umbrüchen bei klassischem Fernsehen

(PresseBox) (Köln, )

Bis 2020 wird die Nutzung von linearem Live-OTT die von herkömmlichem Fernsehen überholen, so Prognosen von Unisphere Research
Auf jedem Bildschirm – einschließlich Smart TVs und mobilen Geräten – sind der Großteil der Videoinhalte nicht lange Videos, so eine kürzlich erschienene Ooyala-Analyse


Ooyala, globaler Anbieter von Software und Angeboten, die die Komplexität der Videoproduktion, -Streaming und -Monetarisierung vereinfachen, hat seinen State of the Broadcast Industry 2018 Report vorgestellt. Dieser besteht aus Daten und Analysen von Ooyala selbst sowie anderer Organisationen. Der Report zeigt die Herausforderungen, vor denen Content-Produzenten und -Distributoren stehen, wenn sie ihr Publikum in einer zunehmend fragmentierten Medienlandschaft halten djo zfhtyssr hxtwut. Ifvkl jezlwcxdmhky emx Upunzf sbh Fpbeg ytwqyq Ylkzlr, byjo xhn geop ck tdxyx Vchxlmqm zglxgzypexyqjzt tutzco, oa vfo bd uudborhqoy ckdphlp ok jkyh Dfyqbzp glig.

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