diedruckerei.de TV commercials successful and rewarded
The current commercial was produced in cooperation with the young Berlin film factory MovieBrats. The keynote of the 30-second story about the German online shop diedruckerei.de: There were times when producing printed materials was time-consuming and tedious. These times are over. Today, printed materials can conveniently be ordered online: quickly, simply and comfortably at diedruckerei.de. "Onlineprinters GmbH is a young and innovative e-commerce business and we are convinced that we reach online buyers with our modern computer-animated commercial", says Meyer. MovieBrats also produced the successful 3D cinema commercial "Every colour hits the mark!" which was shown before the der film "Thor". In May 2011, the readers of the magazine HORIZONT.net elected the commercial the creation of the month. "This success makes us proud. In MovieBrats, we have found a creative partner that produces animated films for us which connect sophisticated entertainment with strong emotions and thus offer high viewer potential", says Meyer. With the rewarded commercial, the online shop www.diedruckerei.de reached millions of people via the Internet and German TV. "On average, each viewer saw the commercial three times. We thus wanted to build on the success of the last cross-media advertisement campaign with a new creative commercial", Julia Voigt, head of marketing, looks forward to the new TV commercial.
Commercial airs on German and Austrian television
The commercial of the online shop diedruckerei.de airs in a several-weeks lasting campaign on German and Austrian television from August 15 to September 3. The commercial airs in Germany on n-tv, N24, DMAX, kabel eins, Tele 5 and SPORT1 in many time slots. In Austria, the funny commercial entertains viewers on PULS 4, ServusTV, ATV+, ORFeins, ORF2 and ORF SP+ in many different time slots. All commercials, the making-of of the 3D cinema commercial and a look behind the scenes of the production processes of the online print shop can be accessed at the print shop's own YouTube channel at http://www.youtube.com/....